Infographic: How we consume content from Brands

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I’ve been talking to people recently about how the way that we consume content is evolving & changing. Ecommerce is undergoing significant changes as large companies struggle (particularly from a technical point of view) to keep up with how quickly consumer habits are changing.

In particular, the app economy, hyper-localisation and the mobile web have caused a paradigm shift in how we access, use and interact with many B2C brands.

I’ll look at it in more depth over the coming weeks – but I thought that this infographic was a good place to start…

How we consume content

 

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