It’s not all champange supernovas and money-pit online marketing in the online gambling/gaming business. For every high-profile brand that’s splashed over the front and back pages of your local media – there’s many other online gambling businesses that (while household names in their own territories) aren’t as well known on the world stage. Some examples
Category: Brands
So, for those of you that aren’t into American sport – you may not be aware that one of the biggest commercial cases in terms of player power VS owner power has been playing out over the last few months. It’s the NFL lockout, and there are a lot of dollars involved. (And I’ve put
The Canadian broadsheet “The Globe and Mail” has put together a piece on the founder of Pokerstars, Isai Scheinberg. It’s not particularly in-depth, but the the fact that they’ve managed to find out much at all, shows the level of mainstream media interest in the current Poker case. The Globe and Mail compares the Scheinberg
Breaking news: The DoJ is going to return the suspended domain names, in the recent FTP/Pokerstars/UB case. It’s supposedly to allow the companies to facilitate withdrawals and payments back to US players that are looking like they could be waiting until the case is resolved – before they’d get their funds. A full news release
If Pokerstars and Full Tilt Poker (in particular) weren’t so focused on world domination, and trying to one-up each other in terms of player volumes, I think that the events of Friday the 15th of April may not have happened. Why? In the race to keep maintaining player deposits from US customers, and given that
World domination is ongoing, law suits are pending and one of my Facebook predictions for marketers is coming true. I predicted that the cost of advertising on Facebook would rise (it’s up 40% in the last year) but that click through rates would drop. Ergo, it’s not a great destination for seriously bottom line focused
>Tipping point, friendquest, repurposing, and my current personal favourite – aquadextrous (the ability to turn off taps in the bath with both feet) may all be considered part of the current lexicon of buzzwords, to which I want to add my own – “blogiscpline”. It’s the discipline of blogging. I originally started this blog as
betonliamcasey 